Stylist Lotta Volkova’s social media posts shocked millions of people after Balenciaga scandal made headlines.
The advertisment campaign featured children carrying the brand’s ‘plush bear bags’.
Another advert showcasing the brand’s famous ‘hourglass bag’ has also landed in hot water.
Critics were quick to point out that the bears are wearing BDSM gear such as fishnet tops, collars with locks and studded harnesses, and questioned if it was appropriate to use children to promote them.
Photographer Gabriele Galimberti said he had no creative control of the project.
A large number of social media users seemed to blame Lotta Kolkova whose Instagram posts featuring children were posted online.
Meanwhile, Kim Kardashian and her former husband Kanye West have also issued statements on the scandal.