Ariel detergent faces backlash over new TV ad

By Web Desk Staff On Jun 22, 2019

Twitter users have called for boycott of Aerial detergent other products of the company after expressing objection over its new TV ad.
The users found the ad encouraging young girls to resist the efforts aimed at keeping them isnide their homes against the Islamic values.

Arieal ad calls the approach to stop woman from doing jobs and taking parts in sports a “stain”.
They have demanded government ban Ariel while urging the Pakistan Media Regulatory Authority to take action against TV channels for running the ad.

Their real mission is to ridicule Islamic regulations, to snatch away the "Hayaa" of Muslims, and not to advertise their materials.#BoycottAriel #ArielHiDaaghHey pic.twitter.com/FazkbZs0ue
— roby (@raviann95) June 22, 2019

#BoycottAriel ban Ariel ad. Is pemra sleeping? pic.twitter.com/6NAmz6TmVF
— Just an ordinary person (@Flowercollecto) June 22, 2019

The commercial aired on various national TV channels contains content which is objectionable.
They have made fun of Islamic values .
GOVT should look in this matter at earliest.#BoycottAriel pic.twitter.com/jungBRTHiM
— Danish Nisar wani (@Danishnisar21) June 22, 2019

These TV channels , advertising agencies and MNCs are also sham that for sake of money aired such ads that is of disrespect to our social values. The only strenght in term of family bonds we are having, they want to destroy it. #BoycottAriel
— Waseem Ali Muhammad (@WHYWEWEREMADE) June 22, 2019