Ariel detergent faces backlash over new TV ad
Twitter users have called for boycott of Aerial detergent other products of the company after expressing objection over its new TV ad.
The users found the ad encouraging young girls to resist the efforts aimed at keeping them isnide their homes against the Islamic values.
Arieal ad calls the approach to stop woman from doing jobs and taking parts in sports a “stain”.
They have demanded government ban Ariel while urging the Pakistan Media Regulatory Authority to take action against TV channels for running the ad.